MASTERCLASS
YOUR CLIENT'S BUDGET IS SHRINKING
A Masterclass On Beating Price Wars By Proving Your Value
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Logan Lyles (Host)
LinkedIn Top Voice, former VP of Client Experience
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Dan Sanchez
Host of AI-Driven Marketer, ex-Client Services Director
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Jay Owen
Agency Leader training 500+ agencies on AI
Logan Lyles is the founder of DemandShift, creator of the Webinar Fast Track Framework that helps B2B brands book five times more sales calls from webinars. With 17 years in B2B sales and marketing, he blends a journalism background with expertise in storytelling and demand generation. He’s hosted 700+ episodes across shows like B2B Growth and Agency Life, led at Sweet Fish Media during its two-time Inc. 5000 recognition, and was named a 2024 LinkedIn Top Voice, sharing insights with 20,000+ followers
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Transcript for the video 'On-Demand Masterclass (Landing Page)':
If we've got AI, what am I paying you for? That's the question we just helped hundreds of B2B teams answer in this recent teamwork dot com masterclass. Because if you've got clients that haven't asked this yet, they will. The answer isn't panic or discounts. It's a confident response like this one. AI makes us faster but speed isn't strategy. You're paying us for our experience and expertise to use AI and other tools to deliver results for you. Then show them where AI helps and where your expertise still drives the actual outcomes. We covered five of these really tough questions and the best ways to respond in the live session. If you missed it you can grab the on demand replay and the ready to use scripts with the form on this page.
"When budgets shrink, it's not just a financial decision — it's a priority decision. This masterclass gives client services leaders the data and language to ensure their team remains the top priority."
Dan Sanchez
Host of AI-Driven Marketer, ex-Client Services Director
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