BACK TO TEMPLATES

Social Media Plan Template

โœ… Copied to clipboard

See your entire social content calendar

Coordinate copy, assets, and approvals

Keep campaigns on time across channels

Use Template

Social Media Plan Template

Use Template

40%

Increase in productivity

โ˜…โ˜†โ˜…โ˜†โ˜…โ˜†โ˜…โ˜†โ˜…โ˜†

โ€œTeamwork.com helps us to react to the daily reality all companies face by being agile and managing changes quickly. My employees have a more balanced life, and the business is flourishing."

The social media plan template in Teamwork gives your marketing team one shared place to plan campaigns, schedule posts, and keep every asset on track. Instead of juggling spreadsheets and chat threads, you see your full social calendar laid out as tasks with clear owners, dates, and statuses so campaigns move from idea to published content without last minute scrambles.

Social media managers and agencies use this template to plan and manage a social media strategy across platforms and brands. You break work into lists for campaigns or channels, track each post as a task, attach copy and creatives, and group everything by client, audience, or theme. With simple views and reporting you can see which content is ready, which is blocked, and what is still in planning so your schedule stays consistent.

What does the social media plan template include in Teamwork?

The social media plan template includes prebuilt task lists and views that mirror how you plan and run social content. Each post or content item becomes a task with an owner, due date, attachments, and status so you always know what is planned, in review, or ready to publish.

You can set up lists for campaigns, channels, or clients, add subtasks for copy, design, and approvals, and use tags or custom fields to track platform, format, and priority. This gives you a single calendar of work that connects strategy, production, and publishing steps.

Who is the social media plan template designed for?

This template is designed for social media managers, content marketers, and agencies who manage more than a few ad hoc posts. It suits teams that need a repeatable way to brief, create, approve, and publish content across multiple platforms or brands.

In house teams use it to coordinate activity between marketing, brand, and product. Agencies use it to keep separate client plans in one place while still giving each account a clean, structured view of their own campaigns.

How does this template help me plan and manage a social media strategy?

The template helps you plan and manage a social media strategy by turning your ideas and goals into a clear pipeline of work. You start with campaign objectives and themes, then map every post and asset as tasks that move through planning, production, and review.

You can group tasks by campaign, track which audiences or messages you have already covered, and see gaps in your calendar at a glance. As work progresses, status updates and simple reports show how well you are keeping to your planned cadence and where you need to adjust.

Can I track individual pieces of content and their status?

Yes, each piece of content has its own task so you can track it from first draft to scheduled. Every task can include copy, asset links, checklists for required formats, and due dates for internal and external deadlines.

You can also use board or calendar views to see all posts by status or publish date. This makes it easy to answer questions such as what is scheduled this week, what is in review, and which posts still need final assets before they go live.

Related Templates

View all