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Before you launch a campaign, you want to verify all assets, tracking, and links are correct so you can go live confidently. The Campaign launch QA checklist template in Teamwork gives marketing and project teams one place to run a full prelaunch QA checklist for every campaign.
You use it as a campaign QA checklist to confirm copy, creatives, URLs, tracking codes, budgets, and targeting before anything is switched on. Instead of juggling sheets and screenshots, the whole launch checklist lives in a single project with clear owners and due dates.
Use it as your marketing launch checklist template so each campaign follows the same digital campaign prelaunch QA process. Over time, fewer issues slip through, your team feels calmer on launch day, and clients see smoother, more professional launches.
What is the Campaign launch QA checklist template and when should I use it?
The Campaign launch QA checklist template is a structured workflow in Teamwork that turns your campaign QA checklist into repeatable tasks. It covers checks for assets, tracking, targeting, budgets, and approvals so you can run the same marketing launch checklist every time.
Use it before any major digital campaign goes live, such as paid social, search, display, email, or integrated launches. Any time a mistake would be embarrassing or expensive, you run this QA pass first.
How do I use this template in Teamwork before a campaign goes live?
Create a project from the template as soon as a launch date is agreed. Then:
Add campaign details such as channels, markets, and go live date
Assign QA tasks for assets, tracking, targeting, budgets, and approvals
Attach final creatives, URLs, and tracking sheets for quick reference
Set due dates so QA finishes before launch, not during it
On launch day, you work through the checklist, mark items complete, and only flip campaigns live when all QA tasks are done.
What does this template help me catch before launch?
The template is designed to catch the most common prelaunch issues, such as broken links, missing or double tracking, wrong landing pages, incorrect targeting, or mismatched copy and creatives. It also helps confirm budgets, schedules, and approvals.
By checking these items systematically, you reduce the risk of wasted spend, lost data, or client escalation on day one. When issues are spotted, they are fixed before the campaign goes live rather than in front of clients.
Can I adapt this QA checklist for different channels and teams?
Yes. You can customise sections for paid social, search, email, or display and add channel specific checks, such as pixel events, audience lists, or ad variations. You can also create saved views for different teams so each group sees the tasks that matter to them.
Because the structure stays consistent, people know where to look and what to do, even as the details vary by campaign or client.
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